Liverpool FC Kit 2015/16: New Balance take over Warrior Football

NB do some great casual trainers to be fair, good following with the hipsters.

I'll stick with me Dunlop. Got one in a rummage sale at the church hall for 10p, and found the other one on a bus.
Cracking pair of boots.

Well to be honest, they're not actually a pair.

I'll stick with me Dunlop. Got one in a rummage sale at the church hall for 10p, and found the other one on a bus.
Cracking pair of boots.

Well to be honest, they're not actually a pair.

I take your pair and raise you two, ya tramp.

Rehash , YAWN .

I take your pair and raise you two, ya tramp.

Quality, obviously a man of means town TWO pairs.

This deal means nothing until the financials/length of contract are known, if it's £300m over 10 years then it's a bit better than the SC deal but not by much in the scheme of it an extra £5m a year is nothing and in 9 years in the final year of the contract when players will probably be changing hands for a quarter of a million what are we going to do with £30m? It wouldn't even pay Messi for two years let alone sign someone of that ilk.

We need to start farming out all the sh*t, separate sponsors for first team kits, training kits, youth kits, the tea ladys apron, the lot of it.

Im under the impression its 300 million over a 6 year period. So that breaks down at 50 million a year.

But I'm guessing the contract will be structured in a way that we have to earn it. So we will likely be given a guaranteed percentage of the 50 mil a year, then the rest of the revenue will based on clauses that would trigger the payment, such as winning the premier league, making the group stages of the champions league so on and so on

Im under the impression its 300 million over a 6 year period. So that breaks down at 50 million a year

All the articles I've read have just said 'record breaking' so that leads me to believe that the lack of information means it's beats the £25m, just.

I'm an eternal optimist when possible but I can't help but read between the lines on this one.

Im under the impression its 300 million over a 6 year period. So that breaks down at 50 million a year.

But I'm guessing the contract will be structured in a way that we have to earn it. So we will likely be given a guaranteed percentage of the 50 mil a year, then the rest of the revenue will based on clauses that would trigger the payment, such as winning the premier league, making the group stages of the champions league so on and so on

I'm not sure why its parent company would come in and pay up to double, considering they were paying half it in the first place?

I don't think there's anything new to this to be honest, unless its a way of messing with the books to get around FFP. A clever move if so, as almost all the big clubs have done this in some way, shape or form.

It's good news that we increase our revenue given that we have not established ourselves as one of the major clubs of Europe yet and we're not sure of finishing forth this season. I don't care how the kit looks like if it means that we will have less financial constraints to sign the players we need.

It's good news that we increase our revenue given that we have not established ourselves as one of the major clubs of Europe yet and we're not sure of finishing forth this season. I don't care how the kit looks like if it means that we will have less financial constraints to sign the players we need.

Established ourselves as one of the major clubs of Europe yet?.

Established ourselves as one of the major clubs of Europe yet?.

Only a small matter of 5 European Cups and 3 Uefa Cups.

Only a small matter of 5 European Cups and 3 Uefa Cups.

Only....

You can shot me down with my comment, that is: I don't care how it looks if it is Red and brings lots of money.

NB do some great casual trainers to be fair, good following with the hipsters.

Let's remember New Balance are from Boston along with FSG.

I wouldn't be surprised if NB and FSG are teaming up to dominate the sports market with Liverpool FC in Boston. I think they've got a good fanbase there - and they are the hipsters team of choice in America - so don't be surprised to see the city of Boston coloured red in a few years!!!

Whatever the case, there are some excellent marketing opportunities in the. States being borne out of having American sports businessmen in charge of us.

I'm very critical of FSG's transfer policy of late but I think they are the right bunch to get us the marketing deals which we fell so far behind under Moores and Hicks & Gillett.

Let's remember New Balance are from Boston along with FSG.

I wouldn't be surprised if NB and FSG are teaming up to dominate the sports market with Liverpool FC in Boston. I think they've got a good fanbase there - and they are the hipsters team of choice in America - so don't be surprised to see the city of Boston coloured red in a few years!!!

Whatever the case, there are some excellent marketing opportunities in the. States being borne out of having American sports businessmen in charge of us.

I'm very critical of FSG's transfer policy of late but I think they are the right bunch to get us the marketing deals which we fell so far behind under Moores and Hicks & Gillett.

I don't know what this means or how you would even validate this statement

You can shot me down with my comment, that is: I don't care how it looks if it is Red and brings lots of money.

Same here.

I like that.

Let's remember New Balance are from Boston along with FSG.

I'm very critical of FSG's transfer policy of late but I think they are the right bunch to get us the marketing deals which we fell so far behind under Moores and Hicks & Gillett.

None of that post has any relevance to the success of LFC.
NB are based in Boston - FSG are based in Boston - wtf has that got to do with anything?

The implication is there may be some familiarity between the companies in a business context or whatever and likely as not there is some advantage to be gained for both parties in the liaison, the general good of LFC does not appear to be a priority.
Not Nike or Adidas but New Balance, their status as sporting goods manufactures is approximately in that scale.
I would guess the financial order would not be too different either.

A reflection of our owners aspiration for this club, some way off the leading brands with an average product.
That by the way is complimentary to New Balance.

^
Yep, a club record kit deal is of no financial benefit.

You heard it here first folks. 

None of that post has any relevance to the success of LFC.
NB are based in Boston - FSG are based in Boston - wtf has that got to do with anything?

The implication is there may be some familiarity between the companies in a business context or whatever and likely as not there is some advantage to be gained for both parties in the liaison, the general good of LFC does not appear to be a priority.
Not Nike or Adidas but New Balance, their status as sporting goods manufactures is approximately in that scale.
I would guess the financial order would not be too different either.

A reflection of our owners aspiration for this club, some way off the leading brands with an average product.
That by the way is complimentary to New Balance.

"The general good of LFC does not appear to be a priority."

So our owners are sacrificing the wellbeing of their own entity to ... appease New Balance owners?

And you clearly have the details of our sponsorship deal with them. Please share.

"The general good of LFC does not appear to be a priority."

Four+ years of FSG's Boston based direction does promote that assertion.

So our owners are sacrificing the wellbeing of their own entity to ... appease New Balance owners?
 

Nowhere have I suggested such a thing.
I have ventured that the deal is of greater advantage to the companies concerned than it is to LFC - mainly on account of that brand being sh*te.

And you clearly have the details of our sponsorship deal with them. Please share.

As this is a forum there is frequent use of suggestion, venture and assertion much like your comment matey.

^
Yep, a club record kit deal is of no financial benefit.

You heard it here first folks. 

I have no doubt you would wear that NB sh*te while the vast majority would swerve it.

I have no doubt you would wear that NB sh*te while the vast majority would swerve it.

I thought you were many things Stuey, but a brandist elite snob wasn't one of them.  As for you assertion that Nike and Adidas have put out better, they are responsible for some awful sh*te in the last few years.  When it comes to the replicas, I usually buy 1 or 2, the maker has F**k all bearing on it and if the mock ups I've seen are anywhere near the finish product, it will be 2 purchased next season.