Get your money ready to line the pockets of H&G
http://www.liverpoolfc.tv/news/drilldown/N160022080522-0940.htmIt's set to be a paradise for Liverpool fans – the biggest official club shop anywhere in Europe.
The new LFC Superstore will open its doors on South John Street in the city centre for the first time on May 29.
With 10,000sq feet of quality Reds merchandise, it promises to be the ultimate shopping experience for any Kopite.
An iconic spiral staircase and unique heritage wall will make the shop stand out from anything you'll see at other Premier League stores.
There's a personalisation zone where fans can make LFC merchandise their own within the blink of an eye, with mugs, t-shirts, jigsaws and much more waiting for your personal stamp.
As if all this wasn't enough, the shop contains a chill-out zone where Kopites can battle it out with Anfield Roaders at table football.
George Davies, the man behind Next, George and per una, has masterminded the project with his company S'porter
He said: "My heart and head is always in Liverpool. I am a true Reds fan, as was my father, and it was one of the greatest days of my life when I started working with the football club.
"The new LFC Superstore will be truly revolutionary for the high street and for Liverpool. We have used cutting edge design and technology to make this store a unique shopping experience. I am proud that Liverpool will be getting one of the most exciting store concepts that I have ever worked on.
"From casual vintage-inspired polos to cool cut sweatshirts, sports goods to souvenirs, there is something for everyone."
The store will be one of the first to open within the new Liverpool One complex.
To celebrate the opening, which takes place at 10am next Thursday, there will be a special prize draw promotion where Liverpool fans can win tickets to the directors' box, stadium tours, signed merchandise and gift vouchers. The prize draw leaflets will be available from the store. Alternatively, you can click on the links below for an online form. Just print out your copy and bring it to the store to enter.
There'll also be some top secret Liverpool legends in-store from 10am to 2pm. A special zone will be created with sofas and screens, where people will be able to take part in a Nintendo Wii Football Challenge against one of the legends to win a special prize.