Quite often now we get told that we have a new revenue stream or source of income be it the lucrative Standard Chartered deal or the security of the Stanley tools deal and the fact that our pitch will always be level.
So I thought it'd be an idea to have one thread to access all the many deals that Ian Ayre has already done and no doubt will be taking advantage of over the coming years whilst he strives to make us a top market feeder in merchandise.
Whether your a lover or a loather of merchandise we have a massive fan base and have been totally mismanaged regarding it as an income stream and in my opinion Ian Ayres appointment was a very shrewd move by JWH & Co.
LIVERPOOL Football Club has announced the opening of a second Boot Room Sports Cafe in the Cheshire Oaks Designer Outlet Village next month.The news comes after the first anniversary of Liverpool FC’s first Boot Room Sports Cafe, at Anfield.The Boot Room at Cheshire Oaks, near Ellesmere Port, will seat 230 people and look similar to the existing Sports Cafe with Liverpool FC memorabilia, private booths, TV screens and children’s area.Ian Ayre, the managing director of Liverpool FC, said: “The new restaurant will initially create around 50 new jobs. This is the first step in us expanding the franchise outside of Liverpool.”
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