LFC financial thread

More like Spunkin' Donuts !

Dear all, the Deloitte Football Money League 2014 is out.

We are ranked 12th in terms of revenue for the season 2012/13.  Although revenue grew by 9%, faster than 8% the average for the top 20 clubs, our ranking came down by three places from 9th in 2011/12.  We are off the top 10 for the first time since 1999/2000.  This was due largely to a lack of participation in European competitions.

However, our position is expected to improve next year, thanks to the new lucrative Premier League television contracts.  If we get into CL our Broadcast and Matchday revenue will increase further.  Our commercial revenues are also expected to increase with the Standard Chartered and Carlesberg contract extension and new deals with Electronic Arts and Gatorade kicking in for 2013/14.

For now, we are the Money League’s highest placed non-Champions League club.

Liverpool Revenue £m Segment 2011/12    2012/13    % change    Remarks Matchday 45.2 44.6 -1.3% Fewer matches from cup competitions Broadcasting 63.3 63.9 0.9% n/a Commercial 80.2 97.7 21.8% £25m/year Warrior deal kicked in Total Revenue 188.7 206.2 9.3% Growth above top 20 clubs’ average of 8% Source: Deloitte Football Money League 2013, Deloitte Football Money League 2014

Deal with Garuda Indonesia to be announced on Monday.

A lot of suggestion this partership will have a big influence on the stadium redevelopment.

Deal with Garuda Indonesia to be announced on Monday.

A lot of suggestion this partership will have a big influence on the stadium redevelopment.

Garuda the airline? That'll be a massive sponsor for the club.

Garuda the airline? That'll be a massive sponsor for the club.

Yeah mate.



Hence the reason for all this "#OneGuardianSaid" cringey sh*t all over the official twitter this afternoon, it's an anagram of "Garuda Indonesia". Seems like they're making a massive fuss over it so one would imagine this could be the stadium partner they where looking for to fund the re-development of Anfield.

If we were half as successful at tying up transfer deals as we are at commercial deals it's frightening to think the squad we could have.. 

Garuda the airline? That'll be a massive sponsor for the club.

once signed another duck lined up just in time for a sale and a huge profit maybe.

They're usually pretty quick at getting these sponsorship deals wrapped up.

My suspicion? They had the stadium sponsor lined up during the first week they bought us, then spent the rest of the time until now thinking of a fancy anagram.

The Garuda deal is to sponsor the training gear according to Andy Heaton.

Garuda become LFC training kit partner
Liverpool Football Club has today announced airline Garuda Indonesia as its very first official training kit partner, for two seasons kicking off on June 1, 2014.

The national airline of Indonesia became the club's official airline partner in 2012 and, following the success of Liverpool's 2013 pre-season tour to Asia and Australia, Garuda Indonesia has decided to take their partnership with the club to the next level by becoming its training kit partner.

"Last year we flew Liverpool FC to their tour destinations," said Emirsyah Satar, president and CEO of Garuda Indonesia.

"We saw first-hand the following that this club has, not only in Indonesia but in Thailand and Australia too. We knew then that this football club would be the perfect partner for Garuda Indonesia as we grow our airline across the world.

"As a global player and the flag carrier of Indonesia, Garuda Indonesia is committed to bringing the beauty of Indonesia and its rich culture to the world. With a co-branding partnership with LFC, we are confident Indonesia will be increasingly recognised by the world and especially by Liverpool fans worldwide."

The Reds enjoy a massive following in Asia and particularly in Indonesia, a country which boasts more Liverpool fans on Facebook than anywhere else in the world - more than 1.5million.

Indonesia also lays claim to having the most followed official LFC international Twitter account - @OfficialLFC_ID - with more than 90,000 followers, while the official Indonesian local-language website - Indonesia.liverpoolfc.co m - also helps to bring the club closer to fans in the country.

"We are delighted to be extending our partnership with Garuda Indonesia, who will become our very first training kit partner," claimed Billy Hogan, chief commercial officer at Liverpool FC.

"Liverpool Football Club has a huge following in Indonesia, which makes this award-winning airline a perfect partner for us as we work to connect with fans all over the world.

"It makes us extremely proud that Garuda Indonesia has chosen to partner with Liverpool FC as they increase their coverage and continue their transition from a regional airline to a global carrier.

"As one of the world's biggest football clubs, we will be able to help grow their reach in new markets while strengthening our relationship with a partner that we have already shared two fruitful years with. Together we are building on success."

http://liverpoolfc.com/news/latest-news/154005-garuda-become-lfc-training-kit-partner

Suppose here is as good a place as any for this, have a read and try not to throw something at his mug while you're at it:

http://www.football365.com/liverpool/9136776/-?

My favourite quote, if I can phrase it that way is: "There is no one not here because we didn't do what we needed to do." Is it any wonder we can't complete transfer deals when he's speaking like that.

Selling Club: We'd like £10m for our player
Ayre: I'm not not willing to pay that as long as the player doesn't not want to play for Liverpool.
Selling Club: Excuse me?
Ayre: If you're not prepared to not accept our lowest bid that's not above our highest bid then I can't help but not complete the deal.
Selling Club: Ian what are you talking about?
Ayre: It's clear to me we haven't got an agreement and without me spending more than we're not prepared to I can't see that we can't progress this deal no further.
Selling Club: Ian we want £10m for our player, are you prepared to pay that amount or not?
Ayre: Correct I am prepared to not pay that amount or not.
Selling Club: Ian we can't deal with you in this manner, I'm sorry.
Ayre: It's clear to me the player doesn't want to come to Liverpool and as I said I'm not prepared to have a player who's not prepared to earn a wage. Wanting a wage he's not earned and not wanting Liverpool means I have no choice than to progress this deal no further, goodbye.

JWH: So Ian how did we get on?
Ayre: They didn't want nothing to do with us. Nothing more I could have done, I said I wasn't prepared to go above what we're not prepared to pay, they would not come down and were not budging and above all else the player did not want Liverpool. It's best that we're not in for him. He's off to Chelsea.

Suppose here is as good a place as any for this, have a read and try not to throw something at his mug while you're at it:

http://www.football365.com/liverpool/9136776/-?

My favourite quote, if I can phrase it that way is: "There is no one not here because we didn't do what we needed to do." Is it any wonder we can't complete transfer deals when he's speaking like that.

Selling Club: We'd like £10m for our player
Ayre: I'm not not willing to pay that as long as the player doesn't not want to play for Liverpool.
Selling Club: Excuse me?
Ayre: If you're not prepared to not accept our lowest bid that's not above our highest bid then I can't help but not complete the deal.
Selling Club: Ian what are you talking about?
Ayre: It's clear to me we haven't got an agreement and without me spending more than we're not prepared to I can't see that we can't progress this deal no further.
Selling Club: Ian we want £10m for our player, are you prepared to pay that amount or not?
Ayre: Correct I am prepared to not pay that amount or not.
Selling Club: Ian we can't deal with you in this manner, I'm sorry.
Ayre: It's clear to me the player doesn't want to come to Liverpool and as I said I'm not prepared to have a player who's not prepared to earn a wage. Wanting a wage he's not earned and not wanting Liverpool means I have no choice than to progress this deal no further, goodbye.

JWH: So Ian how did we get on?
Ayre: They didn't want nothing to do with us. Nothing more I could have done, I said I wasn't prepared to go above what we're not prepared to pay, they would not come down and were not budging and above all else the player did not want Liverpool. It's best that we're not in for him. He's off to Chelsea.

Brilliant mate. I read this earlier on and wondered what the f*ck was going on.
I honestly thought it was a rehash off a previous tranfer window, cause it sounded all too familiar (take your pick), but your analogy could be scarily true. 

Garuda the airline? That'll be a massive sponsor for the club.

Andy Hunter from the Guardian reckons its worth £32m over two years.

Andy Hunter from the Guardian reckons its worth £32m over two years.

It's not like FSG will spend anything of it like.