As a Liverpool fan it's obviously impossible to even think about supporting another team. As part of my dissertation I'm researching various theories and generally trying to understand why I (and football fans alike) feel this way and are so invested in their football clubs. Why do you think you're so invested in Liverpool? And do you think there could every be a situation in the future that would stop you becoming so invested in Liverpool? (ie- constant poor form/ poor ownership/feeling somewhat distanced from the club etc.) Your opinions on branding and commercialisation in football would also be really interesting!
I'd likely reference any interesting points/topics of discussion for my dissertation so healthy debate is welcomed!
It's worth mentioning that if anyone would like to help me further, you can answer my 8 question survey here:
https://www.surveymonkey.co.uk/r/7X6HPCVThe title of my essay is "Branding in football: Why you can't sell what football fans want". Thank you for any help!
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