LFC Club Accounts 2016/17

With media revenue at £154m...and matchday revenue at £74m...wouldn't we make more if we all stayed at home and watched it on the telly.

Club showing a profit of £39m and that is without European games, so this existing financial year should be even better. Credit must go to FSG. Don't think this is any kind of unbelievable raising Lazzurus from the dead deal, as we were never a basket case, but still they have managed the club with a degree of sangfroid.

Think Lazzurus is out on loan anyway..

Club showing a profit of £39m and that is without European games, so this existing financial year should be even better. Credit must go to FSG.

Yes they've steered us in the right direction.
I'm sure some of us would say that's why we still lack trophies?

Consider this...

Revenue increase: new stand, sponsorships. Well done.
We lack trophies: But they could've improved the squad with £112m for the new stand. How dare they attempt to make a profit?

Cost containment: managed wage bill, well done!
We lack trophies: How dare they attempt to make a profit? There's obviously scope to strengthen our squad with higher salaries. They've been culling our top wage earners and were buying potential. Managed wage bill, but we still lack trophies...

Yawn!

With media revenue at £154m...and matchday revenue at £74m...wouldn't we make more if we all stayed at home and watched it on the telly.

Club showing a profit of £39m and that is without European games, so this existing financial year should be even better. Credit must go to FSG. Don't think this is any kind of unbelievable raising Lazzurus from the dead deal, as we were never a basket case, but still they have managed the club with a degree of sangfroid.

Think Lazzurus is out on loan anyway..

The £36m surplus this time around is good news but the icing on the cake would be strengthening of the side in the summer as reports imply, if true that would be cause for unbridled optimism.

Yes they've steered us in the right direction.
I'm sure some of us would say that's why we still lack trophies?

Consider this...

Revenue increase: new stand, sponsorships. Well done.
We lack trophies: But they could've improved the squad with £112m for the new stand. How dare they attempt to make a profit?

Cost containment: managed wage bill, well done!
We lack trophies: How dare they attempt to make a profit? There's obviously scope to strengthen our squad with higher salaries. They've been culling our top wage earners and were buying potential. Managed wage bill, but we still lack trophies...

Yawn!

The  £112m loan the club received off FSG was expressly monies for the stand extension, the extra seating area would of course boost revenues.
If somebody took leave of their senses and did sign a sh*t hot player with the £112m their feet wouldn't touch.

Yes they've steered us in the right direction.
I'm sure some of us would say that's why we still lack trophies?

Consider this...

Revenue increase: new stand, sponsorships. Well done.
We lack trophies: But they could've improved the squad with £112m for the new stand. How dare they attempt to make a profit?

Cost containment: managed wage bill, well done!
We lack trophies: How dare they attempt to make a profit? There's obviously scope to strengthen our squad with higher salaries. They've been culling our top wage earners and were buying potential. Managed wage bill, but we still lack trophies...

Yawn!

You're right! F**k trophies! Why would supporters needs to see on field success when they can log on and see some balanced books! Give yourself a shake  FFS!
The owners said they wouldn't take any money our if the club, so.weekdays all this "How dare they make a profit nonsense"?
The point is, what have they done thus far that wasn't fine to increase the overall value of the club? That where the worry lies, in their motives for doing the though they do!

Of course they should make a profit when they sell, but that shouldn't be your priority, on field success should!

How many years do we have to be heading on the right direction before we actually win a major trophy?

You're right! F**k trophies! Why would supporters needs to see on field success when they can log on and see some balanced books! Give yourself a shake  FFS!
The owners said they wouldn't take any money our if the club, so.weekdays all this "How dare they make a profit nonsense"?
The point is, what have they done thus far that wasn't fine to increase the overall value of the club? That where the worry lies, in their motives for doing the though they do!

Of course they should make a profit when they sell, but that shouldn't be your priority, on field success should!

Top facilities can only help bring on field success. More fans able to come to the game, better atmosphere, more money coming in to buy better players. Better training facilities, more top prospects coming through, better players.

We couldn't keep ignoring the huge gaps in the facilities and in the stadium, that needed addressing more than the team did in my opinion.

Top facilities can only help bring on field success. More fans able to come to the game, better atmosphere, more money coming in to buy better players. Better training facilities, more top prospects coming through, better players.

We couldn't keep ignoring the huge gaps in the facilities and in the stadium, that needed addressing more than the team did in my opinion.

I wouldn't deny the stadium needed upgrading, I'd have rather built the team, won the trophies, then worked on the facilities.  In the long run the bigger capacity and better training facilities will be a good thing for sure, but maybe we won't see the benefits until FSG have moved on.

The  £112m loan the club received off FSG was expressly monies for the stand extension, the extra seating area would of course boost revenues.
If somebody took leave of their senses and did sign a sh*t hot player with the £112m their feet wouldn't touch.

Creative accounting. The owners lending the "club" money to increase the value of their assets. Not uncommon. These guys are shrewd investors. They are not sports philanthropists, they are in it for profit. Nowt wrong with that as long as keep up their end of the deal.

Because of the vast sums involved buying players is now extreamly high risk. £75m for a defender on the face of it is exorbitant, on the other hand £75m for a goal scorer is in one way a bigger risk. If we don't see goals instantly, he gets stick, which can affect his confidence and depreciate his value by millions in a matter of months. So FSG don't flash the cash on a wing and a prayer.

Classic case: Torres.

Creative accounting. The owners lending the "club" money to increase the value of their assets. Not uncommon. These guys are shrewd investors. They are not sports philanthropists, they are in it for profit. Nowt wrong with that as long as keep up their end of the deal.

Because of the vast sums involved buying players is now extreamly high risk. £75m for a defender on the face of it is exorbitant, on the other hand £75m for a goal scorer is in one way a bigger risk. If we don't see goals instantly, he gets stick, which can affect his confidence and depreciate his value by millions in a matter of months. So FSG don't flash the cash on a wing and a prayer.

Classic case: Torres.

Whether they are "sport philanthropists" or not is totally irrelevant when the business anthem of feeding an asset comes into the equation.

JWH&Co are not feeding the asset that is LFC for the long term good of the investment,  they are applying short term measures for the resulting improvement in the market value of the holding.
Loaning the club any monies does not adversely affect the owners, the debt issue is LFC's burden, yet another instance of the owners complete refusal to commit to the club.

It is worth stating again LFC is merely a money pig for the benefit of JWH&Co as things stand.

Whether they are "sport philanthropists" or not is totally irrelevant when the business anthem of feeding an asset comes into the equation.

JWH&Co are not feeding the asset that is LFC for the long term good of the investment,  they are applying short term measures for the resulting improvement in the market value of the holding.
Loaning the club any monies does not adversely affect the owners, the debt issue is LFC's burden, yet another instance of the owners complete refusal to commit to the club.

It is worth stating again LFC is merely a money pig for the benefit of JWH&Co as things stand.

Not a huge fan of FSG myself. Obviously the financial accounting will favour them. Any improvement in club facilities will obviously result in higher asset value.

We dashed into the market late and paid well over the odds for Carroll .  Klopp and FSG were not going to fall into that trap and spend the Coutinho money as soon as the big cheque cleared. Success on the field brings in the cash, more tv expossue etc. But serious money will have to be continually spent to maintain that success, but they won't jepardise their investment by paying silly money. They will be happy with top 4.

Not a huge fan of FSG myself. Obviously the financial accounting will favour them. Any improvement in club facilities will obviously result in higher asset value.

We dashed into the market late and paid well over the odds for Carroll .  Klopp and FSG were not going to fall into that trap and spend the Coutinho money as soon as the big cheque cleared. Success on the field brings in the cash, more tv expossue etc. But serious money will have to be continually spent to maintain that success, but they won't jepardise their investment by paying silly money. They will be happy with top 4.

Precisely the point I am making, the owners as it stands are not committed to LFC and the runners up badge will satisfy their half-hearted aspiration.

If they are football supporters or not the fact remains that the more successful the club the more money it makes.
Real success takes real commitment along with the means to achieve that end.

And despite not playing in Europe during this financial period, matchday revenue increased by £12m to £74m mainly as a result in the increased hospitality sales.

Was interested in this figure.

So 2015/16 (pre Main Stand) - 31 home games for £62M
2016/17 (post Main Stand) - 24 home games for £74M

So gone from £2M per game to almost £3.1M per game.  And if I remember rightly a lot of the hospitality wasn't in full swing for that season. 

Going to be a minimum 27 home games this season so at least £80+M if not nearer £90M next season from matchday revenue.  Bit of a no-brainer to build an expansion when it pays for itself in a few years - makes you wonder why previous owners dwelled on it for so long doesn't it.

£150M Premier League + say £50M Champions League for media revenue.

£123M commercial must have also increased with CL football.

Revenue this season will be well over £400M surely.

Pretty good figures and strong signs of progress.

Looking forward to seeing how we are this time next year after everything that's gone on off the field + European nights at Anfield again.

Onwards and upwards.

In fairness progress off the field is good for everybody. Doing the PR bit as well for the local community. On the field. FSG puchased LFC in Oct 2010. That season we finished 6th. Then it was...8th...7th....2nd.. .6th....8th..2nd....curr ently  2nd.......Not on the face of it, fantastic is it. They are on their 4th manager. Roy,Kenny,Brendan and Jürgen. Didn't pick Roy Hodgson, he was here from July 2010.

Had time to develop the ground and other facilities and serious money has been spent. They must also know that we don't support this club for their financial gain. We want trophies, top players, entertaining footie.

Mentioned in the Klopp thread that I thanked Rafa for saying Klopp must win trophies. And that is what we want-winning entertaining football with Trophies to show at the end of seasons.

Club has never been healthier..

Quality all around to be fair (ground,manager,players) & now they need to add to this special set of players we have to push us to that next level..

Summer transfer should be a massive statement of intent with acquisitions..