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      Nike linked with new LFC Kit deal

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      bigbob75
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      Re: Nike linked with new LFC Kit deal
      Reply #100: Oct 24, 2019 11:04:24 am
      Right you are mate! Didn’t check the other stores but just struck me as odd because besides Liverpool I couldn’t tell you a single other sports team or sportsperson that NB sponsor.

      Celtic and Athletico Bilbao are as well i believe mate
      Shabs
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      Re: Nike linked with new LFC Kit deal
      Reply #101: Oct 24, 2019 02:17:00 pm
      Prefer the ‘indie’ brand NB..😎
      clint_call01
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      Re: Nike linked with new LFC Kit deal
      Reply #102: Oct 24, 2019 05:57:44 pm
      I would go for the brand which gives the best deal even if it is Errea. It is not the logo of the brand which makes it famous but  :aaliverpoolwz0:
      racerx34
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      Re: Nike linked with new LFC Kit deal
      Reply #103: Oct 24, 2019 11:22:17 pm
      Prefer the ‘indie’ brand NB..😎

      Interesting thing is that details have arisen that show NB paid 65M to LFC last season.

      Must be % & bonus based.

      Guess we find out tomorrow what way it goes.
      racerx34
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      Re: Nike linked with new LFC Kit deal
      Reply #104: Oct 25, 2019 10:58:08 am
      LFC have won on the basis of Influencers offered up, it would seem.
      Judge not convinced NB have right to appeal.

      Hasn't been decided on "doors" or distribution.

      LeBron for the win.


      A spokesman for Liverpool FC said: “Liverpool FC is pleased with the Judge’s decision to rule in favour of the Club following the legal dispute with our current kit supplier, New Balance.

      “We will continue with New Balance for the current season, in combination with preparing next season’s Liverpool kits with our new supplier.“

      The club says the process it goes through for its kit supplier is in the best interests of the Club and supporters, and that it wants as much LFC kit to be available to as many supporters as possible around the world.

      https://www.liverpoolecho.co.uk/sport/football/football-news/liverpool-kit-deal-trial-live-17102743
      Arab Scouse
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      Re: Nike linked with new LFC Kit deal
      Reply #105: Oct 25, 2019 11:59:31 am
      Good

      Nike has better distribution network and they hardly run out of stock.

      NB sold 3million shirts last season, I wonder how much nike would next season, 3.5? 4m? not to mention any other LFC branded merchendise sole by Nike. easily another 45-50m on top of the 30m annual fee.
      FATKOPITE10
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      Re: Nike linked with new LFC Kit deal
      Reply #106: Oct 25, 2019 12:03:05 pm
      Just glad this tedious old nonsense is over
      Shabs
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      Re: Nike linked with new LFC Kit deal
      Reply #107: Oct 25, 2019 12:28:41 pm
      Good

      Nike has better distribution network and they hardly run out of stock.

      NB sold 3million shirts last season, I wonder how much nike would next season, 3.5? 4m? not to mention any other LFC branded merchendise sole by Nike. easily another 45-50m on top of the 30m annual fee.

      You’ll find plenty Nike clobber at reduced prices at Sports Direct...
      Ryreb
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      Re: Nike linked with new LFC Kit deal
      Reply #108: Oct 25, 2019 04:09:58 pm
      A few of my mates were hoping for a new deal worth at least 75million in order to match mcunts deal.

      If the 30million is correct. We would need over 200million in sales to match/exceed the 75million.  It seems like a number that couldn’t be reached but we should  be able to at least match the current shirt sales from NB.  That’s over half of the 200million.  Since we will get 20% of all LFC merchandise sales, I dont see it being a problem reaching/exceeding the the remaining numbers.
      RedPuppy
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      Re: Nike linked with new LFC Kit deal
      Reply #109: Oct 25, 2019 04:39:29 pm
      I'm in Marrakech at the moment, very little knock off LFC stuff, I've seen 1 NB LFC shirt, poor quality, but shed loads of Nike and Adidas kits. So on the plus side, you'll be able to get kits at a very good price when you're on your holidays.
      racerx34
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      Re: Nike linked with new LFC Kit deal
      Reply #110: Oct 25, 2019 04:46:35 pm
      A few of my mates were hoping for a new deal worth at least 75million in order to match mcunts deal.

      If the 30million is correct. We would need over 200million in sales to match/exceed the 75million.  It seems like a number that couldn’t be reached but we should  be able to at least match the current shirt sales from NB.  That’s over half of the 200million.  Since we will get 20% of all LFC merchandise sales, I dont see it being a problem reaching/exceeding the the remaining numbers.


      Everybody loves mentioning that top end United figure.
      Nobody mentioning how it drops 30% if United fail to get into CL next season.

      "there is a clause in Adidas’ contract with United that states that if the club fail to secure a place in European club soccer’s elite tournament for two consecutive seasons the sportswear brand reduces its payment by 30 per cent.

      United’s deal with Adidas was signed back in 2015 and brings in UK£75 million (US$91.9 million) per season. A 30 per cent reduction on that figure would be UK£55.2 million (US$68.4 million). Whilst still a substantial amount, that would drop the club behind Arsenal, Manchester City and Chelsea in terms of annual revenue from their kit deal."


      Nike deal will be the biggest in LFC history, based on last season's sales numbers, & has the potenital to reach Barca & Real Madrid numbers, depending on sales.
      That's unheard of for the club.
      stuey
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      Re: Nike linked with new LFC Kit deal
      Reply #111: Oct 25, 2019 05:38:33 pm
      I'm in Marrakech at the moment, very little knock off LFC stuff, I've seen 1 NB LFC shirt, poor quality, but shed loads of Nike and Adidas kits. So on the plus side, you'll be able to get kits at a very good price when you're on your holidays.

      To be honest I had never heard of NB before they were linked with LFC,  said the same thing to the bro-in-law who lives near Boston and he told me they are big in the US, Nike of course are a famous and familiar brand on a global scale. It can only be seen as a status hike for the club in acquiring Nike sponsorship.
      stuey
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      Re: Nike linked with new LFC Kit deal
      Reply #112: Oct 25, 2019 05:53:04 pm
      Everybody loves mentioning that top end United figure.
      Nobody mentioning how it drops 30% if United fail to get into CL next season.

      "there is a clause in Adidas’ contract with United that states that if the club fail to secure a place in European club soccer’s elite tournament for two consecutive seasons the sportswear brand reduces its payment by 30 per cent.

      United’s deal with Adidas was signed back in 2015 and brings in UK£75 million (US$91.9 million) per season. A 30 per cent reduction on that figure would be UK£55.2 million (US$68.4 million). Whilst still a substantial amount, that would drop the club behind Arsenal, Manchester City and Chelsea in terms of annual revenue from their kit deal."


      Nike deal will be the biggest in LFC history, based on last season's sales numbers, & has the potenital to reach Barca & Real Madrid numbers, depending on sales.
      That's unheard of for the club.

      There is talk of Nike jibbing the mancs while they continue their downward spiral, the question is what will prompt whoever it concerns to throw xxxxmillions at the catastrophe to halt the plunge into relegation territory?
      Speaking more as a joyful spectator than a concerned observer.
      JayRed
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      Re: Nike linked with new LFC Kit deal
      Reply #113: Oct 25, 2019 06:10:36 pm
      I don't really mind who makes our kits as long as they look good. NB has made some crackers but their distribution has been pretty poor. I remember trying to get an Alisson shirt in the summer and it being almost impossible in certain sizes. And that's in the actual shop in Williamson Square.

      I think Nike has much better distribution and capacity to meet demand. I just hope they design us unique kits and not what everyone else is wearing.
      leosc
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      Re: Nike linked with new LFC Kit deal
      Reply #114: Oct 25, 2019 06:44:44 pm
      A few of my mates were hoping for a new deal worth at least 75million in order to match mcunts deal.

      If the 30million is correct. We would need over 200million in sales to match/exceed the 75million.  It seems like a number that couldn’t be reached but we should  be able to at least match the current shirt sales from NB.  That’s over half of the 200million.  Since we will get 20% of all LFC merchandise sales, I dont see it being a problem reaching/exceeding the the remaining numbers.


      Is it really that hard to sell 200m in merchandise in one year? I mean, just kits alone that would mean selling around 2 million worldwide, don't think is that unreachable.

      JayRed
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      Re: Nike linked with new LFC Kit deal
      Reply #115: Oct 26, 2019 12:01:31 am
      Is it really that hard to sell 200m in merchandise in one year? I mean, just kits alone that would mean selling around 2 million worldwide, don't think is that unreachable.

      I don't think it's unreasonable these days, kits are breaking records all the time. As long as you have a manufacturer who can get the stuff to go global, you're alright.
      7-King Kenny-7
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      Re: Nike linked with new LFC Kit deal
      Reply #116: Oct 26, 2019 01:20:14 am
      Been to many countries across the world and many continents and the sports store that is around virtually everywhere is Nike. I remember saying to the missus once when we were away and saw a Nike store that will rarely see Liverpool shirts on sale in a lot of places because New Balance don't have the global selling power. I don't remember seeing a Liverpool shirt anywhere I have been to in South America for example, where as there is a Nike store in whatever town and they will be selling Barca shirts, PSG shirts and whoever else. In fact, I think I even went into a New Balance store somewhere and they didn't even have our kits in there and I was saying at the time that I couldn't believe it. It's a no brainer going with Nike and we are arguably going to be their biggest team at the moment, especially if we add some major silverware this season so the income it could generate for the club would be massive. Looking at the summary of the numbers suggested and you could argue that it doesn't look a good deal if they are going to give us a relatively low amount per season and the rest based on sales etc but even without a set amount per season I would expect us to surpass what we currently make with New Balance.

      There's been very few kits I've actually like with NB, probably this seasons home, last seasons home and our current white one are the only ones I have liked so if it's a generic design with Nike then so be it because it would still be better than the majority of what NB have produced and there wont be such a bad supply issue. Don't really agree with the kits being the price they are when you have to wait so long for them to come into stock to buy them in the first place.
      clint_call01
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      Re: Nike linked with new LFC Kit deal
      Reply #117: Oct 26, 2019 06:32:07 am
      I don't really mind who makes our kits as long as they look good. NB has made some crackers but their distribution has been pretty poor. I remember trying to get an Alisson shirt in the summer and it being almost impossible in certain sizes. And that's in the actual shop in Williamson Square.

      I think Nike has much better distribution and capacity to meet demand. I just hope they design us unique kits and not what everyone else is wearing.

      I don't really mind who makes our kits as long as they pay a lot of money!
      JD
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      Re: Nike linked with new LFC Kit deal
      Reply #118: Oct 26, 2019 08:50:28 am
      I don't really mind who makes our kits as long as they pay a lot of money!

      I think it will be the fans paying a lot of money!
      stuey
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      Re: Nike linked with new LFC Kit deal
      Reply #119: Oct 26, 2019 11:08:57 am
      I think it will be the fans paying a lot of money!

      Nike gear is always top price, has to be said that you pay for what you get and Nike are leaders in style and quality.
      RedPuppy
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      Re: Nike linked with new LFC Kit deal
      Reply #120: Oct 26, 2019 04:00:02 pm
      I think it will be the fans paying a lot of money!

      Not this one.
      JayRed
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      Re: Nike linked with new LFC Kit deal
      Reply #121: Oct 26, 2019 05:34:11 pm
      Been to many countries across the world and many continents and the sports store that is around virtually everywhere is Nike. I remember saying to the missus once when we were away and saw a Nike store that will rarely see Liverpool shirts on sale in a lot of places because New Balance don't have the global selling power. I don't remember seeing a Liverpool shirt anywhere I have been to in South America for example, where as there is a Nike store in whatever town and they will be selling Barca shirts, PSG shirts and whoever else. In fact, I think I even went into a New Balance store somewhere and they didn't even have our kits in there and I was saying at the time that I couldn't believe it. It's a no brainer going with Nike and we are arguably going to be their biggest team at the moment, especially if we add some major silverware this season so the income it could generate for the club would be massive. Looking at the summary of the numbers suggested and you could argue that it doesn't look a good deal if they are going to give us a relatively low amount per season and the rest based on sales etc but even without a set amount per season I would expect us to surpass what we currently make with New Balance.

      There's been very few kits I've actually like with NB, probably this seasons home, last seasons home and our current white one are the only ones I have liked so if it's a generic design with Nike then so be it because it would still be better than the majority of what NB have produced and there wont be such a bad supply issue. Don't really agree with the kits being the price they are when you have to wait so long for them to come into stock to buy them in the first place.

      Yeah, I have a few South American friends and it was almost impossible for them to get a Liverpool shirt in their countries. In fact, one from Brazil worked out it was actually cheaper to fly to the US and buy one than get one by official means at home. That's insane. He could get all the other clubs, even Everton at the time.
      Boston not la
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      Re: Nike linked with new LFC Kit deal
      Reply #122: Oct 26, 2019 05:46:16 pm
      Yeah, I have a few South American friends and it was almost impossible for them to get a Liverpool shirt in their countries. In fact, one from Brazil worked out it was actually cheaper to fly to the US and buy one than get one by official means at home. That's insane. He could get all the other clubs, even Everton at the time.
       

      Didn't realize there were so many people that don't know how to order stuff on line. ??? probs don't deserve a shirt if they can't figure that out. :aaliverpool2xt1:
      Frankly, Mr Shankly
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      Re: Nike linked with new LFC Kit deal
      Reply #123: Oct 26, 2019 06:36:23 pm
      Yeah, I have a few South American friends and it was almost impossible for them to get a Liverpool shirt in their countries. In fact, one from Brazil worked out it was actually cheaper to fly to the US and buy one than get one by official means at home. That's insane. He could get all the other clubs, even Everton at the time.

      That is absolutely ridiculous for a club of Liverpool's stature.

      I really don't like Nike but you can see why they club has been led to this deal with Nike. That deal and universal scale of access that comes with the Nike brand will probably also be seen as an opportunity to seal off the hole that is otherwise filled by knock off merchandise.
      AussieRed
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      Re: Nike linked with new LFC Kit deal
      Reply #124: Oct 26, 2019 11:24:39 pm
      https://www.empireofthekop.com/2019/10/26/how-nike-athletes-lebron-james-serena-williams-helped-lfc-in-court-v-new-balance/?fbclid=IwAR0w1VfjInDc2uUX2Y6cQTm-3bypMdUd5ERyJIPfXnai-p1xuDYUwNZTyUM


      How Nike athletes LeBron James & Serena Williams helped LFC in court v. New Balance

      Posted by Ste Carson October 26, 2019
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      How Nike athletes LeBron James & Serena Williams helped LFC in court v. New Balance

      Nike are reportedly set to manufacture Liverpool’s kit from next season, after the Reds won their legal case against current deal holder New Balance, as per the BBC.

      And it would appear that the Oregon-based manufacturer’s notable athletes have played a vital role in helping the Reds out.


      Liverpool were taken to court by New Balance, after the Reds reportedly agreed a new deal with Nike for them to take over from next season.

      Under the terms of the contract, New Balance were entitled to another year if they were able to match the offer put forward by a new manufacturer.

      The club didn’t believe that New Balance could in fact match what Nike put up, but the manufacturer did and so took Liverpool to court.

      It was explicitly mentioned in court that it was believed that the club’s current kit suppliers would not be able to offer athletes as well-known as Serena Williams and LeBron James for campaigns. 

      As per the Liverpool Echo, there was laughter in court as Liverpool’s representative questioned which tennis player would have a larger influence than Williams – and he stated that if New Balance could give an example then they could debate it, but they failed to do so.


      EDIT: We're going to get Mbappe now  ;D ;D ;D Thanks Nike. Just Do It  ;D ;D ;D ;D





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