LFC 2024-25 Kit - Rumours and releases

Are my eyes deceiving me, is that a White shirt, has is got red piping on it, does it come with black shorts??

This is unprecedented for Nike, had they not put that f***in shitty collar on the home kit, we’d be looking at a hat trick of kits this season , now I got a dilemma, do I go for that sleek black number or this beautiful white ensemble,

Oh I don’t know, can’t decide, can anyone flip a coin for me plz ??



YNWA

Spending Keith's winnings I see Billy...

Buy both!

Nice colors, weird collar trim and weird swoosh placement.

Better than our home kit

I think the black is ok and the the green, but I’ve never a lover of white kits 🤷‍♂️

I think the black is ok and the the green, but I’ve never a lover of white kits 🤷‍♂️

I like them, not so much when my kids have put their own colours on them

Bought the teal away kit for Keegan, he's opted for Diogo Jota on the back, £96 lighter, waiting for delivery from Mr Postie, can't wait to see his face 

Definitely has taste if he's choosing Diogo

Better than our home kit

I'm kind of a fan of that white kit.

It's got 86 vibes.

Definitely has taste if he's choosing Diogo

Of course Pete, he's been brought up the Scouse way 

White kit about to launch just in time for the United game.

https://x.com/LFC/status/1828009495244558437

https://x.com/LFC/status/1828339262128878078

What's with the tick?

What's with the tick?

Had hoped it was some copyright thing, it looks so odd.

Appears a thing for third kits on a quick google search?

What's with the tick?

"Together We Rise" campaign.
All third kits being released have it.
Except for Barcelona, who haven't had it released yet, and PSG (Jordan kit).

What's with the tick?

Believe it’s a campaign they are doing


Is this the last year of Nike ?

Believe it’s a campaign they are doing


Is this the last year of Nike ?

Rumours say Adidas for next season.

https://x.com/Indigo_LFC/status/1828345178769305946

Rumours say Adidas for next season.

https://x.com/Indigo_LFC/status/1828345178769305946

Hopefully 🤞

Seems the Nike deal didn’t bring in what was promised

Hopefully 🤞

Seems the Nike deal didn’t bring in what was promised

Only Barcelona, Real Madrid and Bayern Munich made more in 22/23.
I suppose it will depend on how last season went.

Only Barcelona, Real Madrid and Bayern Munich made more in 22/23.
I suppose it will depend on how last season went.

https://www.sportindustry.biz/news-categories/video/liverpool-releases-final-nike-kit/#:~:text=Liverpool%2520FC%2520has%2520reportedly%2520penned,valued%2520at%2520%C2%A350m%2520annually.


Looks like a deal at around £50mil a year

£20mil more guaranteed but not sure how much we made from the sales percentage


Utd’s deal a £900mil over ten years ?!

https://www.sportindustry.biz/news-categories/video/liverpool-releases-final-nike-kit/#:~:text=Liverpool%2520FC%2520has%2520reportedly%2520penned,valued%2520at%2520%C2%A350m%2520annually.


Looks like a deal at around £50mil a year

£20mil more guaranteed but not sure how much we made from the sales percentage


Utd’s deal a £900mil over ten years ?!

On paper United's deal is great but LFC got more when percentages on sales were included.
Based on UEFA's data:
Barca - €179M
RM - €155M
Bayern - €147M
LFC - €132M
Utd - €130M

They are the only clubs in 100s.
City aren't even in the top 10.

On paper United's deal is great but LFC got more when percentages on sales were included.
Based on UEFA's data:
Barca - €179M
RM - €155M
Bayern - €147M
LFC - €132M
Utd - €130M

They are the only clubs in 100s.
City aren't even in the top 10.

That looks like we will be a getting a drop in money unless the adidas deal as revenues share as well

That looks like we will be a getting a drop in money unless the adidas deal as revenues share as well

Page 61 on here:
https://cdn.vev.design/private/aTCxVXgBbmVvmw45NvpIseApVuy2/23tfjr-uefa-ecfil-report-2023.pdf

LFC were the best selling the year before but the others have seen spikes.

So the Nike tick really is at that odd angle?

Really strange

So the Nike tick really is at that odd angle?

Really strange

The can't do the retro Adidas logo trick,
which is what Adidas have done for their thirds.
They tried the swoosh with Nike underneath.

They do it a lot with athlete gear.
This is just them transferring it to football.
Although it makes more sense on narrow straps.

So the Nike tick really is at that odd angle?

Really strange

It is. Love or hate Nike, the swoosh is iconic and as such, don’t mess around with it.