We need to sell our better players to get another better player in and we'll be forever chasing our own tail. FSG simply does not have the financial muscle to compete.
They have the muscle, but they don't want to put it into LFC.
Similar debt levels now on the club as when G&H were there, if you check out the Swiss ramble blog.
And all these mythical losses were just tax dodges like Hicks 50m pound pictures from his architect mate.
In other words, they took over a Liverpool that had received some damage, but not gigantic amounts.
They found 300m to buy us (or in truth, their bankers did), but contrary to the propaganda and pr guff, they never put anything in to fix us.
Lots of flannel and buzzwords "self sustaining", "we won the World Series", "Financial Fair Play", "leveraging the storied brand", "we saved you from oblivion, proles". They all fed off the fans hope like Dracula feeding on a jugular.
But beyond all that, what did they provide to fix us? Sweet FA.
A football club can't fix itself. Certainly not with a rookie like BR. |It might have a good year, then a bad one... or 4.5 in our case. But successful clubs are spending clubs. We did nothing to overtake Man C, Chelsea and Manc U. Our only hope was to leapfrog Arse FC. But when they started buying players like Sanchez, it was clear that wasnt gonna happen. Especially as we sold every big name we had, thanks to the Moneyball (aka selling club) sh*te.
A club needs a substantial net investment annually just to stand still (players age/lose it thro injury etc) . But often we havent even done that, or even kept player wages consistent.
Even this new stand (or should I say "corporate tw*t palace) isn't gonna give us an income for SEVEN YEARS. (Thanks again Yanks!) And I suspect they'll be long gone with the cash by then.
So we never were gonna claw back up. All we had was promises, pr spin and some magic pixie dust from Johnny Henry, Fedexed in from Boston.
The plants and the parrots will type away with the canned pr slogans. But its just words from them.
To fix something you need to spend something.
I couldn't fix a car by spouting crappy catchphrases. And you can't fix a football club by it either.
Taxi for Fenway.