what about "loaning money" to a club they own to build a new Stand in their Stadium and we are supposed to be grateful because we don't pay interest on the loan. They may well not be twit and tw*t but they have the same objective to make money from LFC .Whilst its honourable to make the club self sufficient it would be much easier to increase revenue from Sponsors if we were winning the league and playing in the CL every season at present we are were we are and will remain there unless something changes.
Any owner of any club/franchise/business wants to make money. They'd be sh*t businessmen and they'd be broke if they didn't.
I think we've got it good regarding the stadium, too. No interest payments on a loan is a bloody significant thing. When you look at Arsenal building the Emirates, it took a couple of seasons before they were profiting on it due to interest payments and it would've been longer if they didn't sell the naming rights to the Emirates.
Regardless of that, if they were in it for money - purely and simply, just money - they're beyond stupid because clubs don't make as much as you'd think they do. ROI's on their investment can be much higher in other fields, or it can be safer in another field. They could put hundreds of millions and still come out with a loss at the end of the day.
The take away from this, at least in my eyes, is we have owners that want to win and have brought in a manager they think can lead us to that. They have put their own money in, looked to build our infrastructure and facilities, spent on the squad and now reneged on a pricing system their fans thought was unfair. Of course, the result of this is not much progress on the pitch (largely thanks to a manager that proved to be largely incompetent and that is a fault of theirs as well as Brendan's and the committee) but i don't think we're that far off right now. All it takes is smarter business in the market and all of a sudden things look much better than right now.
All of what i have said could end up going to shits and we see another 5 years of underachieving but to this stage, i don't think i can fault them too much. And right now the team is in Jürgen Klopp's hands. There's plenty to be positive about in the near future.
Of course. But every action they make has a PR side to it. This being a positive PR move is only beneficial and i think they should be given credit for doing so because they didn't have to.
They could've kept the prices up and people would still pay whatever the price. The reaction would be negative towards them but it would still result in more money in the bank but they overturned.
Note - i still don't think their initial plan to increase the prices was a horrible thing to do. It is almost a guaranteed move from any club that improves their facilities but it was just poor timing given the discussion on ticket prices, as well as the TV deal coming in. Right move at the wrong time. They learned, overturned and the fans are the winners in this.
I look like a massive arse licker but i wouldn't say it if i didn't truly think we are in good hands. Especially being a cynical little sh*t like i am